Artificial intelligence has emerged as a game-changer, offering various applications in numerous industries. Recently, the rising phenomenon of ChatGPT servers as a prime example of the strong impact of AI in business. Similarly, the music industry has seen significant investments in AI-powered music businesses, such as Apple acquiring AI Music and Beethoven.ai receiving funding in 2022. The question is whether it can replace humans in the music industry and to which extent AI-powered music industry will grow in the near future.
First, let's explore how technology helps to shift the music scene tremendously.
Music-making AI tools
Many AI engines nowadays give users the ability to generate tracks based on non-musical inputs (eg. moods, movement, speech...) with just a single tap. Big names like Amper Music or Aimi had made headlines for their seamless license-free, original song production. Especially in the era where creators are empowered, this wave of AI song production will enable amateur artists to create music effortlessly without any formal music background.
Artificial intelligence is changing the music industry by enabling music creation, performance and proper attribution
AI pop stars
Not only can these smart machines produce captivating tracks, but they are also not shy
from being the face to deliver them. Whilst pop icons like Hatsune Miku prove how well-received the synthetic pop genre could be, there are more and more virtual idols dominating the hearts of music lovers worldwide. A rising virtual star, Lil Miquela, is signed with CAA, the famous global management agency, or K-pop band like aespa has their virtual avatars counterpart alongside a unique metaverse to expand upon.
Music tagging
Music tagging with AI is transforming how apps attribute songs to artists for license protection. Companies like Musiio provide high-accuracy tagging services, while big players like Spotify use AI to protect royalties and pay artists. AI solves royalty challenges by creating royalty-free tracks or auto-tagging to credit artists. This helps integrate music into tech and games faster, opening opportunities for music game developers. The potential benefits of AI in music far outweigh any threats, paving the way for vital collaborations between the music and tech industries.
While AI may offer new possibilities in the music industry, it is important to note that it is not a replacement for human creativity and emotion. AI-generated music may be able to mimic human-created tracks, but it lacks the personal touch and soul that comes with human expression. The future of the AI-powered music industry is one of collaboration and enhancement, where AI serves as a tool for artists to elevate their craft, rather than replace it. The key is finding a balance between the capabilities of AI and the unique qualities of human creativity.
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Can AI replace humans in the music industry? While expert advisor AI tools are revolutionizing aspects of music production, Oteemo’s foundation believes in transformations crafted from the ground up. Human creativity remains irreplaceable. Oteemo guides businesses in modernizing digital capabilities, ensuring competitive advantage and superior service, highlighting the synergy between AI and human expertise.